BREAKING NEWS! From Thursday 9th July our NEW shop at Rooks Bridge in Somerset will be open four days a week (Thursday, Friday, Saturday and Sunday).
Our shops in Denby Dale in Yorkshire and at Willows Farm Village in Hertfordshire are open 4 days a week (Thursday, Friday, Saturday and Monday). Our shop at Rutland Water is open 4 days a week on Saturday, Sunday, Monday and Tuesday.
Shops will be open 10am to 4pm each day with all necessary Covid-19 precautions in place. Please check signage on arrival. No appointment necessary but we may ask you to queue outside if the shops are busy.
We are continuing to take and deliver phone and online orders as normal. Click and collect is available from our London Colney head office. All phone lines are diverted to our head office on the days the shops are closed.
Please note: We are now also able to offer part exchange evaluations via video call – please call 01727 827 799 for more information.
In Focus, with six shops and an extensive field sales events program, is the ideal company for your purchase of binoculars, telescopes and related accessories. Sound advice, with unrivaled viewing opportunities and excellent service from our experienced non-commission staff, most of whom are birdwatchers, will ensure that you make the right choice.
We are pleased to consider part exchange and offer a comprehensive repair service for most leading brands.
There are In Focus shops at:
- Willows Farm Colney Heath, Hertfordshire
- Titchwell Norfolk
- Brockholes Nature Reserve, Lancashire – OPENING SOON!
- Denby Dale West Yorkshire
- Rooks Bridge, Somerset – OPENING 9th JULY!
- The Anglian Water Birdwatching Centre Rutland Water
We care about birds
We are committed to supporting conservation. As a Birdlife International Species Champion, Main Sponsor of Birdfair and during our time as WWT Approved Optics Partner we have donated in excess of £1,500,000 to conservation projects. In Focus is the Birdlife International Species Champion for the critically endangered White-shouldered Ibis.
Field Sales Events
Please note: Our events programme is currently suspended but we have maintained our list of events for when we are able to re-start. Please call our head office on 01727 827799 to check if the event you wish to attend is still taking place.
Latest News
Opticron Explorer ED-R Now Shipping
COVID-19 Updates
New Shops Opening Soon!
