In Focus, with seven shops and an extensive field sales events program, is the ideal company for your purchase of binoculars, telescopes and related accessories. Sound advice, with unrivaled viewing opportunities and excellent service from our experienced non-commission staff, most of whom are birdwatchers, will ensure that you make the right choice.
We are pleased to consider part-exchange and offer a comprehensive repair service for most leading brands.
There are In Focus shops at:
- Willows Farm Colney Heath, Hertfordshire
- Titchwell Norfolk
- Martin Mere WWT, Lancashire
- Brockholes Nature Reserve, Lancashire – OPENING SOON!
- Denby Dale West Yorkshire
- Slimbridge WWT, Gloucestershire
- Rooks Bridge, Somerset – OPENING SOON!
- London Wetlands Centre WWT, Barnes
- The Anglian Water Birdwatching Centre Rutland Water
We care about birds
We are committed to supporting conservation. As a Birdlife International Species Champion, Main Sponsor of Birdfair and WWT Approved Optics partner we have donated in excess of £1,500,000 to conservation projects. In Focus is the Birdlife International Species Champion for the critically endangered White-shouldered Ibis.
Field Sales Events
Latest News
COVID-19 Updates
New Shops Opening Soon!
Zeiss Adds 32mm Options To Victory SF Range
