The leading birding equipment & binocular retailer in Norfolk

In Focus' shop at Titchwell on the north Norfolk coast sells a wide range of binoculars and birdwatching equipment from leading manufacturers such as Opticron, Zeiss, Nikon, Swarovski and Steiner as well as our own brand, Delta.

We stock binoculars, telescopes, eyepieces, tripods and digiscoping kit as well as accessories, photos and birding books.

A chance to try quality telescopes and binoculars before you buy

Our Norfolk optics shop offers specialist birding equipment demonstrations and excellent viewing facilities - come and try out telescopes and binoculars before you buy. Our staff offer specialist advice about buying scopes and binoculars as well as great after sales service plus all the benefits of their own birdwatching expertise.

Looking for secondhand scopes and bins in Norfolk?

The shop is situated in an old Norfolk flint cottage overlooking the RSPB reserve and has its own patio viewing area. Stock is always at a high level and there are rarely any problems obtaining items at short notice. The staff are all experienced birdwatchers in their own right, which is important in this enormously popular birdwatching area Briarfields Hotel is opposite the shop and offers excellent accommodation for birding weekends. If you want to know more about Norfolk birds and birding, past and present, you can join the Norfolk Bird Club, or buy their latest bulletin at the shop. We always have the latest local and national bird news and rarity photographs from all parts of the country are on sale. Pop in and see us if you are passing.

The shop is easy to find on the main coast road between Brancaster and Thornham with free off road parking. If there is no space in our car park you may use the Briarfield Hotel car park on the other side of the road. There is an hourly 'Coast Hopper' bus service that will stop at the shop if asked.

Titchwell shop update.

September started with great excitement, as Titchwell reserve hosted a Buff breasted Sandpiper, Cattle Egret and a juvenile Little Bittern over a three day period. The three rarities attracted large crowds of birdwatchers from all over England. With the initial burst of excitement over, birds became harder to find along the coast. However Curlew Sandpipers, Little Stints and Spoonbills remained in good numbers between Holme and Cley and a good mix of the more common waders remained at Titchwell keeping birdwatchers interested.
The long awaited return of the winters Pink footed Geese commenced in the second week of the month and we can expect numbers to increase rapidly in the next six weeks. Passerines were scarce but small number of Redstarts, Pied Flycatchers and Whinchats could be found along the coastal bushes.
At Breydon Water Mediterranean Gull numbers peaked at a remarkable 178 and this species was also seen from the shop on a few occasions, also from the shop in early September an Osprey and Honey Buzzard made brief appearances.
With the Autumn now in full flow we shall see what appears next!.

Travel ideas
The Opticron GS 52 ED travel scope continues to be extremely well received. This scope offers an excellent alternative to larger heavier telescopes and if you already own an Opticron scope it will fit current eyepieces. Fully waterproof and with ED glass, if you are reduce the load this is well worth a look. At just £269.00 for the body, including a free stay on case or lightweight Velbon C600 it represents brilliant value for money.

Digiscoping
The Opticron Panasonic Lumix camera kit with mount at £249 is the killer product currently. But for those who already have a compact camera the DA-1 system allows use of different cameras onto most eyepieces, at £199 this precision made adapter is the answer to many . See digiscoping WebPages for a video demonstration on this product.

Top selling binoculars and telescopes so far this year
Binoculars:
Opticron Oregon 8x42 and 10x42, great value at £99.00
Taiga 8x25; top compact at £89.00
Delta SL 8x42 at £269 is still incredibly popular combining great optics
in a lightweight compact fully waterproof binocular
The full range of Zeiss FL binoculars continue to be our best seller
at the top end of the range.
The Verano Oasis, with a 8x32, 8x42 and 10x42 starting at £289
are continuing to be extremely well received.

Telescopes:
The exceptional value for money Opticron ES80ED kit being a top seller
at around £700. The latest Swarovski ATM 80HD at the top end proves to be the one to beat, but with the arrival of the new Kite 80mm HD scope at under £2K it remains to be seen if it can hold the top end.. The Zeiss Diascope FL 85 also continues to compete.

Second hand is continually changing, please give us a call to see if there is anything to tempt you.